Excellent all-terrain grip: Nokian Tyres Ground King Loader now available for wheel loaders in size 17.5R25
The Nokian Tyres Ground King Loader product family expands with a new size, 17.5R25. Designed for wheel loaders, the tire handles varying terrains effortlessly, from soft mud to hard surfaces. Utilizing Nokian Tyres’ Hybrilug™ technology, it offers a comfortable and quiet ride, fast road transits, and predictable handling for smooth and agile operation.
The Ground King Loader tire is ideal for handling gravel, compost, and soil in loading areas and construction sites. It provides excellent load-bearing capacity and traction, even with heavy loads.
On farms, the tire is well-suited for diverse tasks from loading the seeder to silage handling. Its versatility and adaptability meet the ever-changing demands of agricultural work.
Efficiency and driving comfort, on and off the road
Nokian Tyres Ground King Loader offers stability, comfort, and low noise both on worksites and on the road. The strong radial structure and reinforced shoulder area enable a smooth and reliable driving experience, even with heavy loads and at higher speeds during road transits.
The tire utilizes the Hybrilug™ technology developed by Nokian Tyres, which combines the stability and durability of a traditional block pattern with the excellent grip provided by a lug pattern on soft and loose surfaces.
Read MoreAbout Alliance tires With a rich legacy spanning over 70 years, Alliance is a leading name in the off-highway tire sector.
Through continuous innovation and advanced research, Alliance has been consistently offering top-tier products engineered to optimize productivity across applications. With state-of-the-art manufacturing facilities and robust research capabilities, Alliance has earned the reputation of offering a comprehensive portfolio of agricultural tires catering to diverse needs, making it the preferred choice of customers worldwide. Visit the website here. Alliance is strengthening its commitment to the Irish agricultural market, working with Kevin Burke Tyres (KBT) to expand its Agro Trailer manufacturer and Key dealer network, and provide Irish farmers and contractors with access to specialist tyre solutions, expertise and service.
As part of this continued focus on the Irish market, Cathal Murtagh has joined Kevin Burke Tyres as Commercial Director for Original Equipment (OE) and Alliance Aftersales. With more than 20 years of experience in the tyre industry, Cathal brings extensive knowledge of sales, customer relationships and business development to the role.
In his new role, Cathal will lead the development of KBT’s OE business while also supporting the continued development of the Alliance dealer network and identifying new opportunities within the agricultural tyre and aftersales markets across Ireland.
Alliance strengthens commitment to Irish agricultural market with Kevin Burke Tyres partnership and new commercial leadership
Partnership expansion and Cathal Murtagh’s appointment will support OE customers, dealers, contractors and farmers across Ireland
Alliance is strengthening its commitment to the Irish agricultural market, working with Kevin Burke Tyres (KBT) to expand its Agro Trailer manufacturer and Key dealer network, and provide Irish farmers and contractors with access to specialist tyre solutions, expertise and service.
Read MoreMore Grip, Less Soil Stress Copadex and Alliance bring VF tire technology to western France
Live demonstrations showed how the right tire footprint can improve traction, reduce slip and help maintain healthy soil beneath heavy agricultural machinery
Landes, Charente-Maritime, France, [PUBLICATION DATE]: Copadex, powered by Alliance brought practical VF tire training to a new area of the French market with a Field Day held at EARL du Grand L’Air on 24 September 2026.
The event gave farmers, dealers and agricultural professionals the opportunity to see how tire technology and correct inflation pressure can influence traction, soil compaction and operating efficiency under working farm conditions.
The event combined live demonstrations with practical guidance intended to help farmers understand VF technology and make better-informed tire and pressure choices for their own machinery.
First Alliance Field Day in Eastern Germany – powered by Bohnenkamp SE and AGRAVIS TECHNIK
Four live demonstrations showed how matching tire choice and pressure to the job can protect soil, improve traction and reduce fuel-wasting slip.
Bismark (Altmark)-Schernikau, Germany, September 2026:Alliance tires held its first Field Day in eastern Germany on 26 August 2026, supported by Bohnenkamp SE and its partner AGRAVIS TECHNIK.
Farmers and agricultural professionals from the region took part in four live stations designed to turn tire technology into practical decisions. The demonstrations focused on managing sprayer tire pressure correctly with Alliance Agriflex+ 354 VF tires, pulling force in relation to tire pressure with Agriflex+ 372, soil compaction and footprint with Agriflex+ 372, and the effect of pressure on slip and operating costs with Agriflex+ 373.
Read MoreThe new standard in forest performance – Nokian Tyres launches the Forest King TRS 3 tire range with reliable traction and improved durability
The new Nokian Tyres Forest King TRS 3 tire range delivers improved durability without compromising traction in demanding forestry work. As the next generation of the Forest King TRS traction tire, it has been developed through long-term field testing and decades of industry-leading know-how in forestry tire development.
The Nokian Tyres Forest King TRS 3 is the new generation of CTL traction tires, introducing 15 sizes across the full range. The tires have improved structural durability, while the tractive tread design with high tread depth delivers excellent traction and lateral grip.
Read MoreTested on the farm, chosen again: Giulia Tonello’s Agri Star II experience
After more than two years and around 1,500 working hours on a Fendt 920, the Italian farmer and content creator is ready to invest in Alliance Agri Star II tires for a second tractor.
For farmer and content creator Giulia Tonello of Omnitrattore, the decision to invest in another set of tractor tires is not made lightly. In a market shaped by rising machinery costs and wider economic uncertainty, equipment choices have to be based on practical experience, not assumptions.
That is why her current experience with Alliance Agri Star II tires is now influencing the next tire decision on the farm. The tires have been fitted to the farm’s Fendt 920 for more than two years, completing approximately 1,500 working hours across transport and field applications.
“They have been mounted on our Fendt 920 for over two years and we are very happy with them,” says Tonello. “The tractor is used a lot for transport with tanker and trailer, but also for milling and soil preparation with a 10-shank cultivator.”
Up to 20% lower fuel consumption? UK field tests highlight impact of tyre pressure in transport work
Farmers and contractors report improved traction, road stability and field performance with Alliance Agriflex+ 373 VF tyres.
Amsterdam, June 2026: Can tyre pressure really make a measurable difference to fuel consumption in everyday farming operations? Recent field demonstrations in the UK suggest the answer is yes — particularly in mixed transport and field applications where tyre setup plays a critical role.
During controlled demonstrations earlier this year, the Alliance Agriflex+ 373 tyre was tested in tractor–trailer transport applications under varying inflation pressures. Using the same tractor, trailer, load, driver and route throughout the tests, operators compared fuel consumption, handling and driving comfort under different tyre pressure settings.
How Tires Save Soil Alliance Demo Day in France visualises the impact of tire setup beneath the surface
Live demonstrations highlighted how tire footprint, inflation pressure and VF technology influence soil compaction, traction and field efficiency
Vermelles, France, 21 May 2026: Soil compaction is widely recognised as one of the long-term challenges in modern agriculture, yet the effects taking place beneath agricultural machinery are rarely visible in everyday field operations.
During the recent Alliance Demo Day in Northern France, farmers, dealers and agricultural professionals were given the opportunity to see these effects firsthand through a series of live demonstrations. These focused on tire footprint, inflation pressure and soil interaction under real working conditions.
Excellent grip, reduced soil compaction – Nokian Tyres expands the Float King VF product family to R26.5 sizes
Nokian Tyres responds to the growing demands of modern agriculture by expanding the Nokian Tyres Float King VF flotation tire family with five new R26.5 sizes. With this expansion, agricultural professionals now have even more options to improve work efficiency and reduce soil compaction.
Float King VF tires utilize the unique Nokian Tyres Flexforce® VF technology. The steel-belted, flexible carcass structure meets the VF (Very High Flexion) standard, delivering significant benefits for daily work:
- Higher load capacity at lower pressure: The Nokian Tyres Float King VF tire carries heavy loads at significantly lower pressures, reducing soil compaction and helping to maintain optimal field conditions.
- XXL-sized ground contact: Nokian Tyres Flexforce® VF technology ensures an exceptionally wide and evenly distributed footprint, optimizing ground pressure distribution especially on sensitive, soft and moisture-variable soils.
- Deep tread pattern: The specially designed deep tread pattern provides reliable grip and excellent self-cleaning properties, enabling efficient operation even in challenging field conditions.
What happens when tire pressure drops? Alliance Tires Field Day in Sicily puts it to the test
Live demonstrations show how tire setup influences traction, slippage, soil impact and fuel efficiency in real conditions
Caltanissetta, Italy, May 2026: Can something as simple as tire pressure make a visible difference in the field—and even have a measurable impact on fuel consumption? At a recent Alliance Field Day in Sicily, that question was answered not with theory, but with tractors at work.
On May 9, 2026, dealers, farmers and contractors gathered at the San Cataldo industrial area near Caltanissetta, where a series of live, side-by-side demonstrations showed how tire pressure and construction affect traction, slippage, soil behaviour and overall operational efficiency.
Galaxy launches Hulk PSX and Everest PSX entering the UTV/ATV tire segment
Amsterdam, April 2026: Galaxy, a leading global brand of construction, earthmoving and material handling tires, enters the fast growing UTV/ATV segment with two flagship patterns – Hulk PSX and Everest PSX. The new range builds on Galaxy’s 100+ years of legacy in delivering high-performance tire solutions.
Designed for off-road and utility applications, the Hulk PSX and Everest PSX range of tires ensure superior durability, longer life and enhanced traction across challenging terrains. Additionally, both range of tires are engineered to provide excellent puncture resistance, stability and ride comfort, making them ideal for a wide range of utility and recreational operations.
High-Horsepower Showdown Returns: Alliance Eurochallenge 2026 Tractor Pulling Season Begins
Amsterdam, April 2026: The roar of high-powered engines and the smell of burning fuel will soon return to pulling tracks across Europe as the European Tractor Pulling Championship (ETPC) begins its 2026 season. Once again, Alliance Tires will support the championship as official sponsor of the Alliance Eurochallenge 2026, continuing its involvement in one of the most spectacular motorsports connected to the agricultural world.
The new season kicks off on 25–26 April in Füchtorf, Germany, traditionally one of the highlights of the European tractor pulling calendar. From there, teams and fans will travel across the continent for a packed series of events throughout the summer, with competitions taking place in countries including the United Kingdom, Sweden, France, the Netherlands, Denmark and Switzerland.
UK Farmers Record Up to 20% Fuel Savings at “Cost & Comfort” Alliance Demo Day
Amsterdam, Netherlands, 27 March 2026: Around 50 farmers and dealers gathered in Prescot to experience firsthand how tire pressure and tire technology can significantly impact fuel consumption, traction and overall efficiency in real working conditions.
Hosted by farmer, contractor and professional user of Alliance tires Olly Harrison, the 2026 Alliance Demo Day brought the industry together for a hands-on demonstration event focused on measurable results.
Throughout the day, Alliance engineers and product specialists guided participants through live demonstrations featuring the brand’s key agricultural ranges:
- Agri Nova – the newly launched next-generation R-1 Bias tire for light-to-medium duty tractors
- Agri Star II – a success story, sold over 1 million times globally
- AGRIFEX+ 372 VF & 373 VF – Very High Flexion tires engineered for lower inflation pressures, larger footprints and reduced soil compaction
- 590 & 389 VF – flotation and implement solutions designed to protect soil under heavy loads
Tyres on ice: Alliance and Galaxy demonstrate winter performance in Sweden
Sälen, Sweden, March 2026: In temperatures of minus 15°C and surrounded by a snow-covered landscape, Alliance and Galaxy tyres recently demonstrated their capabilities in demanding winter conditions during a special Ice Event in Sälen, Sweden. Organised together with Nordic distribution partner NDI, the event brought together tyre dealers and customers to experience the performance of different tyre solutions in real-world winter environments.
Using a fleet of Ljungby L11 wheel loaders equipped with different tyre configurations as well as tractors fitted with Alliance agricultural tyres, participants were able to observe how tyre choice affects traction, control and operational safety when operating on snow and ice.
The practical demonstrations were accompanied by product training sessions led by Alliance and Galaxy experts, who provided insights into tyre design, winter performance and the importance of selecting the right tyre solution for demanding conditions.
“All participants I spoke to were extremely satisfied with the day, and the atmosphere was excellent,” says Ola Persson, Area Manager for the heavy segment at NDI Sweden. “Several even asked whether they could return next year, which is always a sign of a successful event.”
Read MoreGalaxy marks 100+ years of performance and reliability with its latest campaign
Amsterdam, March 2026: Galaxy, a leading global brand of construction, earthmoving and material handling tyres, marked over a century of legacy, with the launch of 100+ years campaign. The campaign emphasizes on the brand’s proven performance over the years. Synonymous with strength and resilience, Galaxy has been at the forefront of delivering world-class tires, built for every job, every terrain, and always ready for what’s next.
Commenting on the occasion, Angelo Noronha, CEO, Yokohama-ATG said, “It is a moment of immense pride for all of us at Galaxy as we celebrate over 100 years of excellence in the off-highway tire segment. The campaign showcases the brand’s success over this period, deeply rooted in customer centricity. We are grateful to our global customers, partners and stakeholders for their trust and continued support throughout this journey as the brand marches ahead to the next century.”
NEW: Alliance launches Agri Nova, the next generation R-1 Bias tire
Amsterdam, 18 February 2026: Alliance, a leading global brand of agricultural and off-highway tires, is excited to announce the launch of its latest tire Agri Nova, a next-gen R-1 Bias tire, engineered for productivity and durability. The Alliance Agri Nova is designed for light-to-medium duty tractors that addresses the varied needs of modern farming, including superior traction, improved driving comfort, superior aesthetics and long service life. “At Alliance, we are deeply invested in building innovative solutions that address the evolving needs of our customers”, said Dyutiman Chattopadhyay, Chief Technology Officer, Yokohama-ATG. “The launch of Agri Nova is a testament to our commitment to deliver state-of-the-art tractor tires that unlock high-performance in the field and on road alike.”
Alliance Tires relaunches its 390 agri-transport tyre range at Fieragricola 2026
Verona, Italy – February 2026 – Alliance Tires, a leading global brand of agricultural and off-highway tires under Yokohama-ATG, will showcase the re-launch of its Alliance 390 agri-transport tyre range at Fieragricola 2026, taking place from 4 to 7 February in Verona, Italy. Visitors can find Alliance at Hall 2, Stand A5–A6–A7.
Alliance Tires appoints GB Tyres as new UK distribution partner
Amsterdam, January 2026 – Alliance, a leading global brand of agricultural and off-highway tires has announced a new distribution partnership with GB Tyres for the United Kingdom (England, Wales, Scotland) market. The partnership officially commenced on 1st January 2026, further strengthening Alliance’s footprint in the UK agricultural and forestry sectors.
Through the agreement, GB Tyres will distribute Alliance’s full agricultural and forestry tyre portfolio across the UK via its agricultural brand, Nordic Tyres. The collaboration combines Alliance’s globally recognised product expertise with GB Tyres’ and Nordic Tyres’ strong local market presence, ensuring improved availability and customer support nationwide. The first shipments of Alliance tyres are expected to arrive in early February.
Alliance Tires brings Agri Star II Row Crop to the UK at LAMMA 2026
Birmingham, January 2026 – Alliance, a leading global brand of agricultural and off-highway tires under Yokohama-ATG, will exhibit at LAMMA UK 2026, where it will showcase the Agri Star II Row Crop tire to the UK market for the first time. Visitors can find Alliance at stand 9.650.
Following its successful launch at Agritechnica 2025, the Agri Star II Row Crop now makes its UK debut, bringing Alliance’s proven Stratified Layer Technology (SLT) to specialised sprayers and row crop applications. Designed to meet the demands of modern, high-speed farming while protecting soil health, the new tire addresses key challenges faced by today’s growers and contractors.
Test-winning performance now available for demanding agricultural work: Nokian Tyres expands the Soil King VF range
Nokian Tyres is expanding its Nokian Tyres Soil King VF product family with four new tire sizes – VF600/65R28, VF710/70R38, VF710/60R42, and VF710/60R34 – designed to help farmers fully capitalize on their tractor’s performance and maximize yield from the land. Built for demanding agricultural work, these tires combine high traction, low soil compaction, and fuel-efficient operation to support sustainable and productive farming.
The Soil King VF tires utilize Nokian Tyres Flexforce® VF technology, which brings significant advantages in working efficiency and fuel economy. This advanced technology enables an XXL-sized contact area, reducing energy loss and lowering fuel consumption. At the same time, Flexforce® enhances driving comfort and smooth operation both in the field and during road transport. Lower tire pressures and reduced soil compaction support sustainable and efficient farming. Additionally, the tires offer excellent grip, high traction, and a long service life.
Read MoreNokian Tyres Ground Kare brings comfort and stability to a wide range of surfaces: new size 500/45-22.5 available for 7–12-ton wheeled excavators and 5tn compact wheel loaders
The Nokian Tyres Ground Kare tire helps preserve the soil and provides comfortable and quiet road transport. Its large contact area ensures good grip on various types of terrain with excellent stability. Nokian Tyres Ground Kare product line expands with the new 500/45-22.5 size for 7–12-ton wheeled excavators and 5tn compact wheel loaders.
“The Ground Kare tires offer excellent puncture resistance thanks to their steel reinforcements. The wide block pattern provides a large contact area for good grip on a variety of surfaces. The tires help prevent soil damage while providing excellent load carrying capacity. Thanks to the tread pattern and well-staggered tread blocks, they are also extremely quiet, comfortable and fuel efficient on the road”, says Teemu Vainionpää, Product Manager at Nokian Tyres.
Read MoreCEAT Specialty Showcases Advanced Range of Farm Tyres and Digital Solutions at AGRITECHNICA 2025
- CEAT Specialty to showcase its flagship farm tyres known for excellent compaction, traction and roadability at Agritechnica 2025
- Expands Agricultural Tracks portfolio with the launch of the Agritrail Series
- Unveils CEAT Specialty Connect, a new mobile app designed to streamline end to end customer experience
Hannover, November 9, 2025: CEAT Specialty, a leading global manufacturer in the off-highway tyre segment, is unveiling a host of product and digital solutions at AGRITECHNICA 2025, the world’s largest agricultural machinery exhibition in Europe. The company’s showcase reflects its commitment to engineering excellence, sustainability, and customer-focused digital transformation.
Alliance Introduces the Agri Star II Row Crop Tire: A New Era in Agricultural Innovation
Hiratsuka, September 1, 2025 – Alliance, a leading global brand of agricultural and off-highway tires, is excited to announce the launch of its latest breakthrough in agricultural technology—the Agri Star II Row Crop tire. This new addition to the Agri Star II family brings the proven Stratified Layer Technology (SLT) into the highly specialised row crop segment, setting new benchmarks in customer-centric innovation.
The Agri Star II tire range has been a game-changer since its debut in 2020, reaching an impressive milestone of 1 million tires sold in just five years. Inspired by the overwhelming success and positive feedback from farmers worldwide, Alliance has now extended its Stratified Layer Technology (SLT) into the row crop category, demonstrating its commitment to addressing the evolving needs of farmers. This brings the advantages of the Agri Star II Series to the equipment class of sprayers.
Read MoreFast transport, slow wear — The new Nokian Tyres Country King G2 offers solutions for lower operating costs
Nokian Tyres introduces a new-generation flotation tire engineered for the changing needs of agricultural transportation. Country King G2 is a high-value trailer tire for agricultural and general-purpose use, offering reliable performance from field to road.
The next-generation Country King G2 dual-purpose tread pattern design delivers balanced performance and reduces loss of power on both on-road transport and field conditions. It features a wide tread and large overall dimensions that provide increased tread contact in both lateral and longitudinal directions. This results in more efficient weight distribution, minimized soil compaction, and reduced rolling resistance in field conditions.
Read MoreAward-winning innovation: Nokian Tyres launches the industry’s first smart tire technology with load-sensing to provide faster tire pressure recommendations
Nokian Tyres launches Intuitu™ 2.0, the next-generation of smart tire technology featuring smart pressure assistant with load-sensing. The technology received the prestigious Agritechnica Innovation Award presented by the German Agricultural Society DLG. For the first time in agriculture, farmers can get tire pressure recommendations on the go, based on the tractor’s actual operating weight and use conditions, using just a tire sensor and a smartphone. Available exclusively with Nokian Tyres Soil King VF tires, this innovation helps maximize productivity, protect soil health, and extend tire life.
The new Intuitu™ 2.0 for Soil King VF tires introduces load-sensing technology to provide precise tire pressure recommendations based on the tractor’s actual operating weight and usage conditions. With sensors installed in the inner liner of the tires, the system measures the load being carried. In the Intuitu mobile app, the user selects the working conditions, and within moments the recommended pressures for road and field use are displayed. There is no need for specialized knowledge to calculate the tractor’s operating weight with implements and ballasting — all necessary data is available in one place, ensuring informed decisions.
Read MoreAlliance set for global unveil of its latest innovation in agriculture tires at Agritechnica 2025
Plans to host a press conference to spotlight product advancements
Hanover, Germany, 16th October – Alliance is gearing up for a transformative reveal of its latest agriculture tire at Agritechnica 2025, in Hanover from November 9 to 15. Marking 70 years of pioneering innovation in the agricultural tire industry, Alliance will showcase its best-selling range of agriculture tires at Hall 4, Stand C29!
Alliance Field Day in Izano, Italy: Fuel Savings and Tailored Tire Solutions for Modern Farming
Alliance, a leading global brand of agricultural and off-highway tires, hosted an engaging and hands-on Field Day on October 7, 2025, at the Provana Innovation Center in Izano, Italy. The event brought together farmers, tire dealers, and industry professionals from across Italy to explore the impact of tire pressure and advanced tire technology on efficiency, fuel consumption, and sustainable farming practices. Alliance is a brand of Yokohama-ATG, celebrating its 70th anniversary this year.
Field Demonstrations: Focus on Fuel Efficiency and Tire Performance
Nokian Tyres’ next generation smart tire technology awarded a prestigious silver distinction
Nokian Tyres has received the prestigious Agritechnica Innovation Award presented by the German Agricultural Society DLG. The Silver Medal distinction was awarded to Nokian Tyres’ next-generation smart tire technology Nokian Tyres Intuitu™ 2.0 Smart Pressure Assistant.
Read MoreAlliance Tires Celebrates a Thrilling Season and Looks Ahead to the European Tractor Pulling Championship Finals in Ysselstein
Amsterdam, September 2025: Alliance tires, proud title sponsor of the European Tractor Pulling Championship (ETPC) series, is excited to announce the grand finale of the 2025 season, taking place in Ysselstein, Netherlands, on 19th and 20th September.
The 2025 championship showcased power, innovation, and strong community support. Events in Bernay, Putten, and across Europe brought together tractor pulling fans, farmers, and influencers. Alliance’s sponsorship has reinforced its connection to the agricultural community, the sport and the people who make it special.
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